Environmental Management Policy

Plan B Media Public Company Limited has a strong intention to conduct business based on economic, social and environmental responsibility. The Company realizes the importance of its responsibility for environmental issues resulted from its business operations, products and services. Therefore, the Company issued a policy to promote production development and innovation creation in order to alleviate potential issues together with proper sustainability strategies and operating plans.

To drive operating strategies, the Company has selected topics that enhance sustainable development of the organization and mutually set sustainable development goals of the Company according to sustainable development objectives in line with international standards. Moreover, the Company voluntarily participated in sustainability standards with the purpose to support continuous development in accordance with the Sustainable Development Goals (SDGs) under the United Nations Global Compact.

The Company recognizes that higher competitiveness and more business opportunities can be attained through environmental efforts reflected in environmental cost management. Consequently, the Company announced its environmental management policy that is also applicable for its subsidiaries and communicated with related parties to encourage participation and engagement of executives, employees at all levels, counterparties and relevant stakeholders with the objective to ensure good practice across the organization’s value chain.

Note that the Company incorporated sustainable development policy and plans as a part of its operating plans. Strategies were formulated at organization level to be in alignment with 7 sustainable development goals out of a total of 17 goals (based on Table of Sustainable Development Goals), its capacity and potential so that the Company moves toward sustainable development across its value chain.

2021 Goals for Environmental Management

  • To reduce emissions of greenhouse gases by 5-10% within 2021 compared to 2020 as the base year. The Company aims to achieve greenhouse gas emission reduction at 10% within 10 years.
  • To reuse leftover or waste from vinyl and stickers used in air-conditioned buses to develop and design for further use at 10% increase in volume per year.
  • To replace 100% of lighting systems of advertising billboards to save energy by 2022, from fluorescent to LED bulbs that are mercury-free as well as reduce Co2 emission of 44kg/bulb/year or equivalent to 78%.
  • To cut water consumption in cleaning buses by changing cleaning approach such as change of water taps, change of washing approach to starting from top to bottom, and regular check on related appliances to ensure that water is not wasted.

Climate Change Management

Intensifying global warming and climate change are considered one of the key urgencies that requires all parties to join forces in reducing emissions of greenhouse gases according to the Paris Agreement. The Company pledged to help control average global temperature by setting a goal to meet greenhouse gas reduction of 5-10% by 2021 (compared to 2020 base year)

Goals
  • To reduce 5-10% of greenhouse gas emissions by 2021 compared to 2020 base year while 10-year goal of greenhouse gas emission reduction is set at 10%.
2020 Performance
  • Greenhouse gas emissions were down by 32% in 2020 compared to 2019 base year.

Assessment of Potential Climate Change and Risk

Objective : Assess risk and potential climate change

The Company conducted assessment on risk and potential climate change through organization-wide risk assessment. Under this process, each business unit identified risk factors related to their functions through risk champions while a top-down approach was also executed by the Organization Strategy Committee covering both existing risks and emerging risks in accordance with risk reporting framework of the Task Force on Climate-related Financial Disclosures (TCFD) where multiple factors were considered. Preliminary assessment results are summarized below.

Outcomes and Benefits
Risks Impacts to the Company
Physical Risk Risk from physical impact both immediate and persisting from climate change such as flood and drought, unexpected climate change and higher temperature.
  • Damage to the Company’s billboards.
  • Product management process such as maintenance plan for damaged billboards.
  • Electricity expenses and performance.
Reputation Risk from higher expectations from stakeholders that affect reputation and brand value from billboards, services and business doing.
  • Negative reputation in case that billboards used for advertising brands are damaged or ruined from climate change.
Opportunities Impacts to the Company
Products and Services Opportunities to increase the proportion of certain types of green products and services that help reduce emissions of greenhouse gases.
  • Innovation in manufacturing advertising billboards and offering services.
  • Positive reputation from having advertising billboards or services that promote reduction of greenhouse gas emissions.
Marketing Opportunities to gain competitive advantage and marketing channels over its rivals which are related to climate change.
  • More effective channels to advertise services and gain access to audiences with speed.

Water Management

Climate change impacts volume of water in natural water sources of each area which can lead to risk of insufficient water to meet the demand of various units. Hence, the Company has set a water management plan to improve water usage efficiency.

Goals
  • To reduce 5-10% of water usage from operations by 2021 compared to 2018 base year while the 10-year goal is to reach water usage reduction of 10%.
Strategies
  • Improve efficiency in water usage in all processes that consume water.
  • Reuse treated wastewater for operations.
2019 Performance

22% decrease in water usage compared to normal case of 2018 base year.

2020 Performance

60% increase in water usage from operations compared to normal case of 2018 base year as a result of the following.

  • Number of outsourced employees for car wash was lower than the previous year which led to not only lower efficiency and speed in washing but also higher volume of water used.
  • Given that there was increasing construction activities along the routes to the garage, more dirt was found on advertising media. Congestion at the washing garage the Company used for the services also resulted in lower washing efficiency and higher water consumption to remove dirtiness compared to the previous year.

Note that the Company is in the planning process to adjust the washing method and frequency of car wash to enhance efficiency and save water as well as set the target to cut down water usage to be closest to 2019 level.